SPEND MONEY TO MAKE MONEY "NBC Universal, a unit of General Electric Co, plans to say next week that the entry price for a 2009 Super Bowl 30-second ad will be $3 million, the Wall Street Journal said on Tuesday. The $3 million mark has never been the starting price for a commercial at the Super Bowl, though individual slots have sold for that much before, the report said. Prices to buy a 30-second spot for the 2008 Super Bowl averaged $2.7 million …"
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I don't understand the point of sending out a message that you're going to say [insert usually lame announcement here] next week. Didn't you just say it? So what's the point of next week?